The annual report on the most valuable oil and gas brands.
Shell remains the world’s most valuable oil and gas brand as its value grew 7% over the past year to US$39.4 billion. The 7% brand value boost to Shell, the world’s 23rd most valuable brand across all industries, kept it at the top of the Brand Finance Oil & Gas 50 rankings. The boost was primarily driven by rising oil prices, leading to increased revenue forecasts and therefore higher brand value.
In an uncertain year for the oil and gas industry, Shell has remained solid at the top of the 2018 brand value rankings. Meanwhile, American brands have fallen out of the top five for the first time, replaced by Chinese and European brands.
David Haigh, CEO, Brand Finance