About Brand Finance

Global Forum 2019

The 16th annual Brand Finance Global Forum: Understanding the Value of Geographic Branding

  • Over 5,000 brands valued each year
  • More than 100,000 consumers surveyed
  • 46 countries and 46 industries included in the databse
  • Featured in more than 100 annual reports

Calculating and publishing brand value of leading companies since 2008

Brandirectory holds all of the Brand Finance rankings, reports and whitepapers published since 2007.

Brandirectory holds all of the Brand Finance rankings, reports and whitepapers published since 2007.

Brand Finance’s brand value rankings have been certified by the Marketing Accountability Standards Board (MASB) through the Marketing Metric Audit Protocol (MMAP), the formal process for validating the relationship between marketing measurement and financial performance.

Our Methodologies

Brand Value

Determines the value a company would be willing to pay to license its brand as if it did not own it.

Consumer research

Global perspective of brand performance in the minds of consumers.

Brandirectory is brought to you by
Brand Finance

Brand Finance is the world’s leading independent branded business valuation and strategy consultancy, present in over 20 countries.

Who we are