Brand Finance has conducted in-depth analysis of the most valuable football league and club brands since 2010. In 2017, we expanded the football coverage to include our detailed research into perceptions of football fans around the world.
In 2019 and our upcoming 2020 release, we have once again expanded the research to provide a comprehensive understanding of fans in the modern footballing landscape, and tailored insights into how clubs and corporate brands can use this information to generate value for their brands and businesses.