The annual report on the most valuable IT services brands.
Tata Consultancy Services (TCS) is the star of the IT Services sector this year, adding US$1.3 billion of value to its brand, which is now worth $10.4 billion. TCS’s growth contrasts with stagnation in the sector, which saw the combined value of the 13 brands in both 2017 and 2018’s rankings slip 1% to US$94.4 billion.
Spending on traditional IT outsourcing has reached a natural limit and companies have been slow to reposition around value-added services with a few exceptions. TCS has done a great job over the past 4-5 years shifting perceptions, positioning themselves as an international company at the forefront of technological developments, which is a fair reflection as that is where they generate the majority of revenues and where they are expanding.
Read about this and many more insights in the full report, available for download now.