Telecoms 300 2019

Brand Finance Telecoms 300 2019

The annual report on the world's most valuable and strongest telecoms operator and infrastructure brands.

  • AT&T maintains position at top as world’s most valuable telecoms brand, with brand value of US$87.0bn
  • European telcos rise through ranks: Vodafone up from 10th place last year to 7th this year, brand value of US$21.3bn
  • Deutsche Telekom leading charge for European telcos, brand value up 15% to US$46.2bn
  • Thailand’s AIS is world’s strongest telecoms brand, with brand strength index (BSI) score of 90.0 out of 100

Without a shadow of doubt, 5G has taken the spotlight. The next generation wireless air-interface technology is expected to steal the show for carriers and equipment vendors by delivering a heightened network capacity and offering a boost to performance and download speeds. Declines in revenue from voice services are being made up for by high usage of mobile data, so it is a no brainer for telco brands to be focused on upgrading their networks based on LTE technologies.

David Haigh CEO of Brand Finance

Read about this and many more insights in the full report, available for download now.