The annual report on the most valuable commercial services brands.
The Big Four have enjoyed a strong year in terms of brand value growth, according to a new report released by Brand Finance, the world’s leading independent brand valuation and strategy consultancy. The four commercial services giants averaged a remarkable brand value gain of 22% in just one year, with EY growing at a faster pace than the other three.
EY are reaping the benefits of their extensive C-Suite relationships with big corporates. The brand has been particularly successful at developing revenue streams in the US, where they have historically been reliant on audit.Alex Haigh, Director, Brand Finance