Lego

Brand profile

Brand Finance has calculated the brand value of the Lego brand 8 times between 2013 and 2020. The Lego brand valuation has featured in 30 brand rankings, including the strongest and most valuable Toys brands, the biggest Denmark brands and the best Nordic brands.

To find out more about Lego brand value, request the Lego Brand Value Report.

Brand value

Enterprise value

Brand rating

BV / EV

About Lego

Location

Denmark

Sector

Toys

Brand Value History

Data in this chart can be unlocked by contacting our team.
2020
2019
2018
2017
2016
2015
2014
2013
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All Ranking appearances

Date
Nordic
Denmark
Toys
Global
Europe
2020 6 1 314 82
2019 6 1 1 303 82
2018 6 1 1 223
2017 4 1 1 197
2016 8 1 1 326 100
2015 10 2 1 378
2014 18 4
2013 18 5