Kraft
Brand profile
Brand Finance has calculated the brand value of the Kraft brand 17 times between 2007 and 2024. The Kraft brand valuation has featured in 31 brand rankings, including the strongest and most valuable Food brands, the biggest US brands and the best Global brands.
To find out more about Kraft brand value, request the Kraft Brand Value Report.
About Kraft
Brand Value History
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All Ranking appearances
Date | Global | US | Food |
|---|---|---|---|
| 2024 | – | 288 | 21 |
| 2023 | – | 259 | 18 |
| 2022 | – | 284 | 21 |
| 2021 | – | 308 | 22 |
| 2020 | – | 248 | 12 |
| 2019 | 454 | 184 | 10 |
| 2018 | 363 | 149 | 6 |
| 2016 | 234 | 96 | 4 |
| 2015 | 353 | 133 | 11 |
| 2014 | 494 | 177 | – |
| 2013 | 439 | – | – |
| 2012 | 199 | – | – |
| 2011 | 211 | – | – |
| 2010 | 444 | – | – |
| 2009 | 182 | – | – |
| 2008 | 256 | – | – |
| 2007 | 65 | – | – |