Semiconductors 20 2024

The annual report on the most valuable and strongest semiconductor brands

Brand Finance Semiconductors 20 2024

NVIDIA leads semiconductor surge with $44.5 billion brand valuation amid global demand for processing power

  • NVIDIA's brand value soars to $44.5 billion, dominating the AI and data centre sectors
  • TSMC's strategic expansion fuels its position as industry's second most valuable brand
  • Intel's brand value dips 7% to $21.3 billion, sliding to third but remains industry's strongest
  • AMD's brand value soars to $8.8 billion in 2024, fuelled by AI and computing advances
  • Driving Innovation: STMicroelectronics Powers Ahead with $2.7 Billion Brand Value

NVIDIA's brand value soars to $44.5 billion, dominating the AI and data centre sectors

NVIDIA's jump to the top position to become the world’s most valuable semiconductor brand has been marked by a staggering 163% increase in brand value to USD44.5 billion. This underscores its dominance and rapid growth in the highly competitive semiconductor sector. This monumental rise can be attributed to NVIDIA's significant contributions and developments within the realm of artificial intelligence (AI), which have not only captivated the IT industry but also positioned NVIDIA as a leading force in AI innovations. The brand's value surge is closely tied to its impressive financial performance, particularly in the data centre sector, where NVIDIA has seen substantial revenue growth.

Lorenzo Coruzzi, Brand Finance Director, commented:

“NVIDIA's brand value growth is a testament to its innovative capabilities, strategic market positioning, and adaptability in the face of challenges. As the company continues to lead in AI and computing technologies, its brand value is expected to remain on an upward trajectory, reflecting its significance in shaping the future of technology and its role as a key player in the global tech ecosystem.”

TSMC's strategic expansion fuels its position as industry's second most valuable brand

TSMC has retained its position as the second most valuable brand in the semiconductor industry, with a 16% increase in brand value to USD25.1 billion underscoring its pivotal role in the global technology landscape. This growth reflects the surging demand for semiconductors, driven by their critical applications in essentially every sector of the modern developed economy. Post-COVID economic growth is testing TSMC's ability to meet the increasing need for advanced semiconductor technologies.

Intel's brand value dips 7% to $21.3 billion, sliding to third but remains industry's strongest

Intel's position in the semiconductor and technology market has experienced a notable shift, with a 7% decrease in brand value, bringing it down to USD21.3 billion. This decline has led Intel from its previously top-ranking position to the third most valuable, despite retaining its status as the strongest brand in its sector. The downturn in brand value is primarily attributed to significant revenue declines within its two largest divisions: the client computing group, focusing on end-user products, and the data centre group, which markets server products. Both divisions saw significant revenue drops, reflecting the challenges Intel faces in a rapidly evolving market.

The decrease in brand value is juxtaposed with an increase in Brand Strength Index (BSI). This suggests that while Intel's financial value has diminished, certain aspects of its brand equity and operational efficiency have improved. Intel's CEO, Pat Gelsinger, has acknowledged the economic and market challenges while highlighting the company's ongoing strategic transformation. Efforts to advance the product roadmap and enhance operational structures and processes have been pivotal in navigating these hurdles.

AMD's brand value soars to $8.8 billion in 2024, fuelled by AI and computing advances

AMD's brand value experienced a significant upturn in 2024, surging by 27% to USD8.8 billion, largely fuelled by its remarkable financial performance and strategic initiatives in artificial intelligence (AI) and high-performance computing.

Brand Finance found that AMD's resilience and strategic focus are evident in its handling of the challenging PC market environment and its aggressive push into AI and high-performance computing. These areas, particularly AI, are expected to be significant growth drivers for AMD, aligning with industry trends towards more intelligent and efficient computing solutions.

Driving Innovation: STMicroelectronics Powers Ahead with $2.7 Billion Brand Value

STMicroelectronics has witnessed a notable increase in its brand value, climbing 16% to reach USD2.7 billion. This uplift is a testament to the company's strategic positioning and innovation in high-growth sectors such as automotive electronics, where it has excelled notably, as well as in the industrial market. 

Demand for decentralised chips drives Broadcom brand value up

Broadcom's recent accomplishment of a 7% increase in brand value to USD8.8 billion is a testament to its strategic positioning and innovative prowess within the semiconductor industry, particularly in the rapidly evolving AI on edge semiconductor market. This growth underscores Broadcom's crucial role in catering to the burgeoning demand for advanced semiconductor solutions that enable efficient and low-latency AI processing at the edge of networks, rather than relying solely on centralised data centres.

Qualcomm faces headwinds, with brand value falling to $7.1 billion

Qualcomm, renowned for its mobile chip design, has experienced a downturn in its brand value, suffering a. The decrease in brand value was primarily due to lower handset and IoT revenues, driven by reduced chipset shipments to major OEMs and a drop in demand across consumer and industrial products, largely due to macroeconomic challenges and high customer inventory levels.

Despite this setback, Qualcomm has continued to make significant strides within the AI on EDGE Semiconductor market, leveraging its core competencies in mobile communications to pioneer the development of AI-enabled chips for edge devices. This strategic move is aimed at capitalising on the growing demand for advanced AI capabilities in a wide range of applications, from mobile devices to the burgeoning Internet of Things (IoT) landscape.

Navigating growth: ASML triumphs with $6.9 billion brand valuation

ASML achieved a remarkable surge in its brand value, up 27% to USD6.9 billion, underscoring the brand’s pivotal role in the global technology ecosystem. This Dutch powerhouse is at the forefront of producing lithography machines essential for chip manufacturing, a sector that witnessed substantial growth in 2023. The company's financials mirrored this industry-wide upswing, with strong revenue growth primarily driven by a heightened demand for deep ultraviolet immersion lithography systems. These systems are critical for etching transistors onto semiconductor wafers, a process at the heart of chip manufacturing. ASML's dominance in this area allowed it to capitalise on the growing need for more sophisticated chips.