PCCW

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Country Flag of Hong Kong Hong Kong
Sector Telecommunications
Offices -
Employees -

Brand value $647m
Brand rating AA-
Enterprise value $4,732m
Value / market cap 13.7%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for PCCW over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

PCCW appears in the following brand league tables:

Rank 126 in the Top 500 Telecom Brands 2012.
Rank 118 in the Top 500 Telecom Brands 2011.
Rank 67 in the Mobile Telecom 100 2010.
Rank 86 in the Top 500 Telecom Brands 2010.

2012 brand performance*

Brand value $647m
Brand rating AA-
Enterprise value $4,732m
Value / ent. value 13.7%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $601m
Brand rating AA-
Enterprise value $4,824m
Value / ent. value 12.5%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $931m
Brand rating AA-
Enterprise value $5,975m
Value / ent. value 15.6%

* Figures taken on 31st December 2009.