Nielsen

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Country Flag of United States United States
State New York
Sector Media
Offices -
Employees 35,000
Website www.nielsen.com

Brand value $2,799m
Brand rating A+
Enterprise value $17,488m
Value / market cap 16.0%
User rating

League tables

Nielsen appears in the following brand league tables:

Rank 198 in the The Brand Finance US 500 2014.
Rank 470 in the Global 500 2013.
Rank 399 in the Global 500 2012.

2014 brand performance*

Brand value $2,799m
Brand rating A+
Enterprise value $17,488m
Value / ent. value 16.0%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $2,700m
Brand rating A+
Enterprise value $16,385m
Value / ent. value 16.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,851m
Brand rating AA-
Enterprise value $16,646m
Value / ent. value 17.1%

* Figures taken on 31st December 2011.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.

 

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