Nielsen

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Country Flag of United States United States
Sector Media
Offices -
Employees -

Brand value $2,700m
Brand rating A+
Enterprise value $16,385m
Value / market cap 16.5%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for Nielsen over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Nielsen appears in the following brand league tables:

Rank 469 in the Global 500 2013.
Rank 399 in the Global 500 2012.

2013 brand performance*

Brand value $2,700m
Brand rating A+
Enterprise value $16,385m
Value / ent. value 16.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,851m
Brand rating AA-
Enterprise value $16,646m
Value / ent. value 17.1%

* Figures taken on 31st December 2011.