Haier

Request Brand Report Compare brand

Country Flag of China China
Sector Technology
Offices -
Employees 57,977
Website www.haier.com

Brand value $2,732m
Brand rating AA-
Enterprise value $5,078m
Value / market cap 53.8%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


League tables

Haier appears in the following brand league tables:

Rank 39 in the China 100 2014.
Rank 43 in the China 100 2013.
Rank 486 in the Global 500 2012.

2014 brand performance*

Brand value $2,732m
Brand rating AA-
Enterprise value $5,078m
Value / ent. value 53.8%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $1,986m
Brand rating AA-
Enterprise value $4,128m
Value / ent. value 48.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,428m
Brand rating AA
Enterprise value $5,880m
Value / ent. value 41.3%

* Figures taken on 31st December 2011.