Haier

Request Brand Report Compare brand

Country Flag of China China
Sector Technology
Offices -
Employees 57,977
Website www.haier.com

Brand value $3,090m
Brand rating AA-
Enterprise value $7,510m
Value / market cap 41.1%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


League tables

Haier appears in the following brand league tables:

Rank 60 in the Tech 100 2015.
Rank 39 in the China 100 2014.
Rank 43 in the China 100 2013.
Rank 486 in the Global 500 2012.

2015 brand performance*

Brand value $3,090m
Brand rating AA-
Enterprise value $7,510m
Value / ent. value 41.1%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $2,732m
Brand rating AA-
Enterprise value $5,078m
Value / ent. value 53.8%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $1,986m
Brand rating AA-
Enterprise value $4,128m
Value / ent. value 48.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,428m
Brand rating AA
Enterprise value $5,880m
Value / ent. value 41.3%

* Figures taken on 31st December 2011.