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Best Brands in Japan
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Brands
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| Logo | Name | Country | Brand Value | Brand Rating | Market Cap | Select |
|---|---|---|---|---|---|---|
 | Toyota |  | 25979.225,979 | 21AA+ | 209618209,618 | |
 | NTT Group | | 25601.625,602 | 20AA | 9131891,318 | |
 | Mitsubishi | | 19723.119,723 | 19AA- | 214095214,095 | |
 | Nissan | | 17646.517,647 | 21AA+ | 7943079,430 | |
 | Mitsui | | 17357.717,358 | 20AA | 178409178,409 | |
 | Hitachi | | 16587.716,588 | 19AA- | 6617366,173 | |
 | Honda | | 16113.816,114 | 21AA+ | 8565185,651 | |
 | Toshiba | | 14714.714,715 | 20AA | 3465334,653 | |
| NTT | | 14273.914,274 | 20AA | 6369163,691 | |
 | MUFG | | 11595.911,596 | 20AA | 7378573,785 | |
 | NTT Docomo | | 11327.811,328 | 22AAA- | 5533855,338 | |
 | SoftBank | | 9868.939,869 | 19AA- | 6003060,030 | |
 | Sony | | 9597.119,597 | 20AA | 1484014,840 | |
 | Panasonic | | 9589.049,589 | 19AA- | 2504525,045 | |
 | Sumitomo | | 8282.478,282 | 20AA | 7555875,558 | |
 | Canon | | 7934.427,934 | 21AA+ | 3998639,986 | |
 | NTT DATA | | 6787.986,788 | 20AA | 142139142,139 | |
 | au | | 6393.796,394 | 19AA- | 3655136,551 | |
 | Aeon | | 5985.745,986 | 19AA- | 1593315,933 | |
 | SMFG | | 5483.775,484 | 19AA- | 4548445,484 | |
 | Sharp | | 5405.875,406 | 18A+ | 1463914,639 | |
 | Itochu | | 5044.675,045 | 20AA | 4006040,060 | |
 | Mizuho | | 4713.244,713 | 19AA- | 4451244,512 | |
 | Marubeni | | 4632.24,632 | 19AA- | 3927439,274 | |
 | Fujitsu | | 4542.774,543 | 19AA- | 1067210,672 | |
 | 7-Eleven | | 4532.634,533 | 20AA | 96569,656 | |
 | Suzuki | | 4455.094,455 | 18A+ | 89658,965 | |
 | Bridgestone | | 4455.034,455 | 19AA- | 2313823,138 | |
 | Sanyo | | 4069.384,069 | 18A+ | 60106,010 | |
 | Asahi | | 4067.374,067 | 20AA | 75597,559 | |
 | NEC | | 3867.563,868 | 18A+ | 1205112,051 | |
 | Nippon Steel | | 3723.243,723 | 20AA | 4350243,502 | |
 | Playstation | | 36873,687 | 19AA- | 12721,272 | |
 | UNIQLO | | 3612.333,612 | 20AA | 1613216,132 | |
 | Nomura | | 3519.893,520 | 19AA- | 2270222,702 | |
 | JR-East | | 3458.583,459 | 20AA | 3092230,922 | |
 | Mazda | | 3445.323,445 | 19AA- | 83908,390 | |
 | MOL | | 3414.913,415 | 20AA | 1639716,397 | |
 | Biore | | 3377.663,378 | 20AA | 53175,317 | |
 | Subaru | | 3355.83,356 | 19AA- | 77307,730 | |
 | NYK | | 3351.273,351 | 18A+ | 1627416,274 | |
 | JR East | | 3343.93,344 | 18A+ | 5191651,916 | |
 | Wii | | 3323.63,324 | 19AA- | 1281212,812 | |
 | Tokio Marine | | 33043,304 | 20AA | 2375223,752 | |
 | JR-Central | | 3189.263,189 | 20AA | 5153951,539 | |
 | Chūbu Electric Power | | 3161.573,162 | 20AA | 4381743,817 | |
 | Fujifilm | | 3153.223,153 | 19AA- | 1004810,048 | |
 | KYOCERA | | 3144.343,144 | 18A+ | 1221812,218 | |
 | Camel | | 3110.163,110 | 21AA+ | 87348,734 | |
 | Lexus | | 3109.563,110 | 22AAA- | 1830718,307 | |
 | Nikon | | 3088.453,088 | 20AA | 1422614,226 | |
 | Mild Seven | | 3045.733,046 | 20AA | 1228812,288 | |
 | RICOH | | 2865.72,866 | 18A+ | 1547715,477 | |
 | Isuzu | | 2843.242,843 | 18A+ | 1052310,523 | |
 | Dai-Ichi Life | | 2842.062,842 | 18A+ | 1140911,409 | |
 | TEPCO | | 2795.252,795 | 16A- | 8359483,594 | |
 | YAMAHA | | 27742,774 | 19AA- | 34303,430 | |
 | Kirin | | 27652,765 | 20AA | 1624916,249 | |
 | Kansai Electric Power Company | | 2622.912,623 | 20AA | 5990559,905 | |
 | Daiwa House Industry | | 2601.952,602 | 19AA- | 1101611,016 | |
 | Komatsu | | 2586.862,587 | 20AA | 2916129,161 | |
 | JR West | | 2556.242,556 | 18A+ | 2161721,617 | |
 | Yamada | | 2552.352,552 | 19AA- | 61596,159 | |
| Technics | | 2492.532,493 | 16A- | 2912829,128 | ||
 | Olympus | | 2459.422,459 | 19AA- | 99219,921 | |
 | ANA | | 2448.022,448 | 22AAA- | 1748717,487 | |
 | Nintendo | | 2436.622,437 | 19AA- | 48284,828 | |
 | JX | | 2390.162,390 | 17A | 4267542,675 | |
 | Mitsubishi Motors | | 2386.732,387 | 19AA- | 1175311,753 | |
| NTT Communications | | 2381.522,382 | 19AA- | 1461814,618 | |
 | KDDI | | 2366.762,367 | 19AA- | 91379,137 | |
 | Denso | | 2310.342,310 | 18A+ | 2270922,709 | |
 | KLine | | 2279.492,279 | 19AA- | 78457,845 | |
 | Daihatsu | | 2274.382,274 | 18A+ | 90229,022 | |
 | Japan Airlines | | 22472,247 | 19AA- | 28622,862 | |
 | Shiseido | | 2203.332,203 | 21AA+ | 33123,312 | |
 | Toray | | 21362,136 | 19AA- | 75827,582 | |
 | Yamato | | 21192,119 | 19AA- | 67076,707 | |
 | Aisin | | 20802,080 | 20AA | 72587,258 | |
 | Millea | | 2074.232,074 | 11BB | 2775027,750 | |
 | Tokya | | 20052,005 | 18A+ | 55855,585 | |
 | Mitsui Fudosan | | 1973.671,974 | 18A+ | 3728837,288 | |
 | Benson and Hedges | | 1802.621,803 | 17A | 39653,965 | |
 | Mew & Panahome | | 1787.451,787 | 17A | 2912829,128 | |
 | Mitsui Sumitomo Insurance | | 1752.061,752 | 16A- | 1347613,476 | |
| MITSUI FODOSAN | | 1691.241,691 | 20AA | 2906029,060 | ||
 | Kansai | | 1689.741,690 | 18A+ | 4861748,617 | |
 | Takeda | | 1666.841,667 | 19AA- | 4562245,622 | |
 | Acura | | 1622.321,622 | 20AA | 99209,920 | |
 | UFJ Bank | | 1613.111,613 | 18A+ | 1352513,525 | |
 | Infiniti | | 1586.621,587 | 20AA | 75977,597 | |
 | Ministop | | 1576.171,576 | 19AA- | 2070920,709 | |
 | TOKYO GAS | | 1558.471,558 | 19AA- | 1793017,930 | |
 | AGC | | 1527.771,528 | 20AA | 1238212,382 | |
 | Kawasaki | | 1422.081,422 | 18A+ | 59635,963 | |
 | Jupiter | | 14131,413 | 18A+ | 1065010,650 | |
 | Dentsu | | 1375.211,375 | 18A+ | 63016,301 | |
 | Ajinmoto | | 1367.921,368 | 19AA- | 75417,541 | |
 | Nippon Meat Packers | | 1302.271,302 | 14BBB | 40674,067 | |
 | Chuo Mitsui | | 1109.481,109 | 17A | 1473414,734 | |
 | Sumitomo Trust | | 1032.141,032 | 18A+ | 94849,484 | |
 | Pola Orbis | | 1017.171,017 | 18A+ | 11591,159 | |
 | Resona Bank | | 975.624976 | 18A+ | 77917,791 | |
 | ORIX | | 949.696950 | 19AA- | 1232312,323 | |
 | Saison Card | | 923.134923 | 16A- | 59265,926 | |
 | Credit Saison | | 887.577888 | 18A+ | 44534,453 | |
 | Nicos | | 824.818825 | 16A- | 31233,123 | |
 | Chuo Mitsui Trust | | 824.037824 | 18A+ | 89448,944 | |
 | Daiwa | | 757.941758 | 17A | 98149,814 | |
 | AEON Credit Service | | 645.939646 | 18A+ | 36563,656 | |
 | Shinsei Bank | | 568.353568 | 18A+ | 57985,798 | |
 | Chiba Bank | | 497.699498 | 18A+ | 52985,298 | |
 | Nikko Cordial | | 495.584496 | 14BBB | 1382313,823 | |
 | Hikari Tsushin | | 453.188453 | 18A+ | 29572,957 | |
 | KOSÉ | | 452.41452 | 18A+ | 835835 | |
| Sony (Handsets Only) | | 432432 | 20AA | 0- | |
 | Bank of Yokohama | | 403.893404 | 18A+ | 64476,447 | |
 | SKY PerfecTV! | | 392.713393 | 17A | 12521,252 | |
 | Shizuoka Bank | | 379.113379 | 18A+ | 61946,194 | |
 | FFG | | 369369 | 17A | 31853,185 | |
 | eAccess | | 355.18355 | 17A | 36743,674 | |
 | T-Gaia | | 318.94319 | 17A | 12451,245 | |
 | Acom | | 287.077287 | 18A+ | 46154,615 | |
 | Shinkin Central Bank | | 273.29273 | 19AA- | 89648,964 | |
 | OMC Card | | 270.665271 | 17A | 0- | |
 | OKI | | 267.173267 | 18A+ | 20932,093 | |
 | Saitama Resona Bank | | 266.62267 | 18A+ | 26352,635 | |
 | UnionBanCal | | 261.854262 | 20AA | 15121,512 | |
 | Bank of Kyoto | | 254.011254 | 18A+ | 32273,227 | |
 | Suruga Bank | | 250.52251 | 18A+ | 32093,209 | |
 | Gunma Bank | | 240.794241 | 18A+ | 23772,377 | |
 | Moshi Moshi Hotline | | 237.88238 | 18A+ | 729729 | |
 | The Bank Of Fukuoka | | 233.964234 | 17A | 27862,786 | |
 | Orient Corp | | 232.847233 | 17A | 30923,092 | |
 | Nishi-Nippon City Bank | | 225.52226 | 18A+ | 19771,977 | |
 | Japan Research Institute | | 224.1224 | 17A | 12891,289 | |
 | Joyo Bank | | 220.667221 | 18A+ | 38403,840 | |
 | Seven Bank | | 220.383220 | 18A+ | 30913,091 | |
 | Sapporo Hokuyo Holdings | | 209.313209 | 18A+ | 0- | |
 | Jaccs | | 205.835206 | 17A | 10131,013 | |
 | Internet Initiative Japan | | 203.41203 | 17A | 951951 | |
 | Nanto Bank | | 202202 | 14BBB | 14781,478 | |
 | The Hachijuni Bank | | 191.258191 | 18A+ | 26342,634 | |
 | Central Finance | | 190190 | 18A+ | 522522 | |
 | Shinko Securities | | 187.889188 | 14BBB | 16051,605 | |
 | Kansai Urban Bank | | 181.559182 | 17A | 10111,011 | |
 | The Shiga Bank | | 176.606177 | 17A | 17451,745 | |
 | The Daishi Bank | | 174.03174 | 18A+ | 12271,227 | |
 | Ogaki Kyoritsu Bank | | 172.829173 | 17A | 11891,189 | |
 | YMFG | | 170.32170 | 18A+ | 17021,702 | |
 | The Chugoku Bank | | 165.545166 | 18A+ | 30793,079 | |
 | A+ Financial Services | | 164.013164 | 17A | 861861 | |
 | The Hiroshima Bank | | 157.666158 | 17A | 28662,866 | |
 | Bank Of Ikeda | | 157.328157 | 16A- | 12171,217 | |
 | The Iyo Bank | | 156.746157 | 18A+ | 25792,579 | |
 | Hitachi Capital | | 154.867155 | 18A+ | 26212,621 | |
 | Tokai Tokyo Securities | | 153.727154 | 16A- | 15801,580 | |
 | Juroku Bank | | 150.384150 | 17A | 13061,306 | |
 | Hakuhodo | | 150.26150 | 16A- | 10991,099 | |
 | Hokuhoku Financial Group | | 148.867149 | 18A+ | 11571,157 | |
 | Aozora Bank | | 143.223143 | 18A+ | 51995,199 | |
 | Mitsubishi UFJ Lease & Finance | | 143143 | 16A- | 27522,752 | |
 | Okinawa | | 135.277135 | 17A | 571571 | |
 | Takefuji | | 133.126133 | 14BBB | 965965 | |
 | McGarryBowen | | 132.19132 | 14BBB | 63016,301 | |
 | The 77 Bank | | 129.187129 | 18A+ | 16281,628 | |
 | Sanyo Shinpan Finance | | 128.851129 | 14BBB | 966966 | |
 | The Senshu Bank | | 127.713128 | 16A- | 11641,164 | |
 | SFCG | | 121121 | 17A | 0- | |
 | Promise | | 120120 | 16A- | 862862 | |
 | San-In Godo Bank | | 116.122116 | 16A- | 13091,309 | |
 | 360i | | 114.95115 | 14BBB | 63016,301 | |
 | AIFUL Corp | | 102.512103 | 8B | 422422 | |
 | ITX | | 96.2896 | 18A+ | 555555 | |
 | Okasan Securities Group | | 96.076396 | 11BB | 815815 | |
| The Hyakujushi Bank | | 93.298493 | 11BB | 16011,601 | ||
 | Mizuho Securities | | 8484 | 19AA- | 942942 | |
 | Hitachi Kokusai Electric | | 82.514383 | 18A+ | 293293 | |
 | ADK | | 74.2674 | 16A- | 729729 | |
 | FGL | | 63.965464 | 16A- | 11951,195 | |
| Cosmo Securities | | 62.002262 | 16A- | 435435 | ||
| Ricoh Leasing Co | | 60.575961 | 17A | 823823 | ||
 | JRC | | 57.7258 | 17A | 284284 | |
| Nis Group | | 56.495356 | 8B | 16961,696 | ||
| Tokyo Leasing | | 56.05756 | 16A- | 10331,033 | ||
 | NDS | | 53.255353 | 16A- | 322322 | |
| Century Leasing System Inc | | 51.189851 | 16A- | 734734 | ||
 | Uniden | | 50.3950 | 17A | 123123 | |
 | Mitsui Knowledge | | 47.646348 | 17A | 132132 | |
| NEC Leasing | | 46.064546 | 16A- | 446446 | ||
 | Nagoya Grampus | | 4545 | 21AA+ | 0- | |
 | Pion | | 44.59845 | 16A- | 143143 | |
 | ITC Networks | | 42.655443 | 18A+ | 355355 | |
 | Invoice | | 41.8642 | 18A+ | 198198 | |
 | Kashima Antlers | | 4040 | 19AA- | 0- | |
| IBJ Leasing | | 39.959240 | 16A- | 927927 | ||
 | NIFTY | | 39.4739 | 17A | 222222 | |
 | Urawa Red Diamonds | | 3838 | 15BBB+ | 0- | |
 | M3, Inc | | 37.9738 | 17A | 23342,334 | |
 | MASPRO | | 33.785134 | 17A | 729729 | |
 | Aiphone | | 33.752934 | 17A | 107107 | |
 | TOSHIN | | 33.57434 | 16A- | 121121 | |
 | MTI | | 33.505434 | 17A | 9595 | |
 | SAXA | | 31.312631 | 17A | 9090 | |
 | Seibu | | 30.784931 | 17A | 8989 | |
 | Crops Corp | | 30.333230 | 16A- | 7272 | |
 | Gamba Osaka | | 2828 | 19AA- | 0- | |
 | Daimei | | 2828 | 18A+ | 317317 | |
 | FUJITSU | | 2727 | 18A+ | 1616 | |
 | ALLIED TELESIS | | 25.690926 | 16A- | 6666 | |
 | Planex | | 25.646726 | 16A- | 7474 | |
 | Tokyo | | 2323 | 14BBB | 0- | |
 | Yokohama F. Marinos | | 2323 | 15BBB+ | 0- | |
 | Kawasaki Frontale | | 2222 | 15BBB+ | 0- | |
 | Sanfrecce Hiroshima | | 2121 | 18A+ | 0- | |
 | Júbilo Iwata | | 2020 | 15BBB+ | 0- | |
 | Shimizu S Pulse | | 2020 | 14BBB | 0- | |
 | Kashiwa Reysol | | 1919 | 17A | 0- | |
 | Omiya Ardija | | 1818 | 13BBB- | 0- | |
 | Cerezo Osaka | | 1515 | 14BBB | 0- | |
 | Albirex Niigata | | 1414 | 15BBB+ | 0- | |
 | Vegalta Sendai | | 1414 | 17A | 0- | |
 | Vissel Kobe | | 1313 | 15BBB+ | 0- |
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