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Best Brands in Japan
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Brands
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| Logo | Name | Country | Brand Value | Brand Rating | Market Cap | Select |
|---|---|---|---|---|---|---|
 | NTT Group |  | 26324.126,324 | 22AAA- | 359332359,332 | |
 | Toyota | | 24460.724,461 | 20AA | 209855209,855 | |
 | Mitsubishi | | 19488.119,488 | 20AA | 185654185,654 | |
 | Hitachi | | 16390.716,391 | 19AA- | 7988579,885 | |
 | Mitsui | | 15405.115,405 | 19AA- | 487886487,886 | |
 | Honda | | 14963.214,963 | 20AA | 8088880,888 | |
 | Toshiba | | 14185.214,185 | 19AA- | 3416134,161 | |
 | Nissan | | 14167.314,167 | 19AA- | 7558375,583 | |
 | Sony | | 12358.412,358 | 21AA+ | 1819118,191 | |
 | NTT Docomo | | 10868.710,869 | 22AAA- | 7351673,516 | |
 | Canon | | 9293.399,293 | 21AA+ | 5049750,497 | |
 | Panasonic | | 9233.149,233 | 19AA- | 3172231,722 | |
| NTT | | 9108.99,109 | 19AA- | 4604046,040 | |
 | Sumitomo | | 8881.098,881 | 17A | 100244100,244 | |
 | MUFG | | 8314.518,315 | 19AA- | 5593955,939 | |
 | SoftBank | | 6840.756,841 | 18A+ | 5678256,782 | |
 | NTT DATA | | 6787.986,788 | 20AA | 142139142,139 | |
 | Aeon | | 5763.875,764 | 18A+ | 1541115,411 | |
 | Sharp | | 5583.655,584 | 18A+ | 1893618,936 | |
 | Fujitsu | | 5348.715,349 | 19AA- | 1446514,465 | |
 | au | | 5071.685,072 | 19AA- | 3564335,643 | |
 | Itochu | | 5044.675,045 | 20AA | 4006040,060 | |
 | 7-Eleven | | 4548.874,549 | 20AA | 1033010,330 | |
 | Suzuki | | 4432.664,433 | 18A+ | 1018410,184 | |
 | Bridgestone | | 4396.894,397 | 19AA- | 2487824,878 | |
 | Marubeni | | 4297.54,298 | 19AA- | 3461634,616 | |
 | Sanyo | | 4069.384,069 | 18A+ | 60106,010 | |
 | SMFG | | 3848.463,848 | 19AA- | 3427034,270 | |
 | Playstation | | 3695.163,695 | 19AA- | 17991,799 | |
 | NEC | | 3599.173,599 | 18A+ | 1270712,707 | |
 | TEPCO | | 34793,479 | 14BBB | 9268592,685 | |
 | JR-East | | 3458.583,459 | 20AA | 3092230,922 | |
 | MOL | | 3414.913,415 | 20AA | 1639716,397 | |
 | Mizuho Securities | | 3377.033,377 | 19AA- | 3145431,454 | |
 | Mizuho | | 3377.033,377 | 19AA- | 3145431,454 | |
 | Nippon Steel | | 3366.593,367 | 20AA | 4201342,013 | |
| JR East | | 3343.93,344 | 18A+ | 5191651,916 | ||
 | Biore | | 3335.593,336 | 19AA- | 58575,857 | |
 | Mazda | | 3325.43,325 | 18A+ | 89338,933 | |
 | Wii | | 3323.63,324 | 19AA- | 1281212,812 | |
 | Tokio Marine | | 33043,304 | 20AA | 2375223,752 | |
 | Camel | | 3296.163,296 | 21AA+ | 59145,914 | |
 | Fujifilm | | 3286.793,287 | 18A+ | 1180211,802 | |
 | Asahi | | 3202.163,202 | 20AA | 69346,934 | |
 | NYK | | 3147.23,147 | 19AA- | 1531315,313 | |
 | Chūbu Electric Power | | 3089.793,090 | 20AA | 4601646,016 | |
| Nikon | | 3088.453,088 | 20AA | 1422614,226 | ||
 | Shiseido | | 2907.492,907 | 21AA+ | 43394,339 | |
 | Mild Seven | | 2892.692,893 | 19AA- | 1201712,017 | |
 | Nomura | | 2840.632,841 | 19AA- | 1187711,877 | |
 | JR-Central | | 2802.212,802 | 19AA- | 5582955,829 | |
 | YAMAHA | | 27742,774 | 19AA- | 34303,430 | |
 | Kirin | | 27652,765 | 20AA | 1624916,249 | |
 | Lexus | | 2724.592,725 | 20AA | 1657716,577 | |
 | Yamada | | 2646.682,647 | 19AA- | 77627,762 | |
 | Komatsu | | 2575.142,575 | 20AA | 2883628,836 | |
 | Subaru | | 2565.672,566 | 17A | 60456,045 | |
 | RICOH | | 2535.022,535 | 18A+ | 1323613,236 | |
| Technics | | 2492.532,493 | 16A- | 2912829,128 | ||
| Olympus | | 2459.422,459 | 19AA- | 99219,921 | ||
 | ANA | | 2448.022,448 | 22AAA- | 1748717,487 | |
 | Nintendo | | 2436.622,437 | 19AA- | 48284,828 | |
 | Isuzu | | 2431.292,431 | 17A | 90709,070 | |
 | Dai-Ichi Life | | 2410.842,411 | 19AA- | 1089310,893 | |
 | KYOCERA | | 2406.742,407 | 18A+ | 1528015,280 | |
 | JX | | 2390.162,390 | 17A | 4267542,675 | |
| NTT Communications | | 2381.522,382 | 19AA- | 1461814,618 | |
 | Kansai Electric Power Company | | 2377.42,377 | 19AA- | 5755457,554 | |
 | JR West | | 2367.222,367 | 19AA- | 1908119,081 | |
| Denso | | 2310.342,310 | 18A+ | 2270922,709 | ||
| KLine | | 2279.492,279 | 19AA- | 78457,845 | ||
 | Japan Airlines | | 22472,247 | 19AA- | 28622,862 | |
 | Toray | | 21362,136 | 19AA- | 75827,582 | |
 | Yamato | | 21192,119 | 19AA- | 67076,707 | |
 | Aisin | | 20802,080 | 20AA | 72587,258 | |
| Millea | | 2074.232,074 | 11BB | 2775027,750 | ||
 | Tokya | | 20052,005 | 18A+ | 55855,585 | |
| Mitsui Fudosan | | 1973.671,974 | 18A+ | 3728837,288 | ||
 | UNIQLO | | 19291,929 | 20AA | 1950919,509 | |
 | Benson and Hedges | | 1802.621,803 | 17A | 39653,965 | |
| Mew & Panahome | | 1787.451,787 | 17A | 2912829,128 | ||
 | KDDI | | 1757.751,758 | 19AA- | 89108,910 | |
| Mitsui Sumitomo Insurance | | 1752.061,752 | 16A- | 1347613,476 | ||
| MITSUI FODOSAN | | 1691.241,691 | 20AA | 2906029,060 | ||
| Kansai | | 1689.741,690 | 18A+ | 4861748,617 | ||
| Takeda | | 1666.841,667 | 19AA- | 4562245,622 | ||
| UFJ Bank | | 1613.111,613 | 18A+ | 1352513,525 | ||
| MINISTOP | | 1576.171,576 | 19AA- | 2070920,709 | ||
| TOKYO GAS | | 1558.471,558 | 19AA- | 1793017,930 | ||
| AGC | | 1527.771,528 | 20AA | 1238212,382 | ||
| Kawasaki | | 1422.081,422 | 18A+ | 59635,963 | ||
 | Dentsu | | 1375.211,375 | 18A+ | 63016,301 | |
| AJINOMOTO | | 1367.921,368 | 19AA- | 75417,541 | ||
| Nippon Meat Packers | | 1302.271,302 | 14BBB | 40674,067 | ||
 | Jupiter | | 1234.731,235 | 18A+ | 93949,394 | |
 | Sumitomo Trust | | 1032.141,032 | 18A+ | 94849,484 | |
| Saison Card | | 923.134923 | 16A- | 59265,926 | ||
 | Resona Bank | | 915.57916 | 18A+ | 73777,377 | |
| Daiwa Securities | | 859.091859 | 14BBB | 1689016,890 | ||
 | Chuo Mitsui | | 856.147856 | 17A | 1215912,159 | |
| Nicos | | 824.818825 | 16A- | 31233,123 | ||
| Chuo Mitsui Trust | | 824.037824 | 18A+ | 89448,944 | ||
 | Daiwa | | 703.298703 | 17A | 54135,413 | |
 | ORIX | | 610.799611 | 18A+ | 89608,960 | |
 | Credit Saison | | 599.73600 | 17A | 36193,619 | |
| Nikko Cordial | | 495.584496 | 14BBB | 1382313,823 | ||
 | AEON Credit Service | | 477.31477 | 17A | 23962,396 | |
 | KOSÉ | | 473.13473 | 20AA | 10331,033 | |
 | Shizuoka Bank | | 460.04460 | 20AA | 66606,660 | |
 | Shinsei Bank | | 411.778412 | 17A | 27192,719 | |
 | Chiba Bank | | 409.576410 | 18A+ | 56805,680 | |
 | Bank of Yokohama | | 389.354389 | 18A+ | 63616,361 | |
 | SKY PerfecTV! | | 382.91383 | 17A | 18191,819 | |
 | FFG | | 369369 | 17A | 31853,185 | |
 | eAccess | | 355.18355 | 17A | 36743,674 | |
 | Hikari Tsushin | | 309.8310 | 18A+ | 16461,646 | |
| Shinkin Central Bank | | 273.29273 | 19AA- | 89648,964 | ||
 | OKI | | 259.15259 | 19AA- | 17581,758 | |
 | OMC Card | | 249.4249 | 17A | 0- | |
 | Moshi Moshi Hotline | | 237.88238 | 18A+ | 729729 | |
 | T-Gaia | | 231.23231 | 18A+ | 11911,191 | |
| The Bank Of Fukuoka | | 226.396226 | 17A | 28702,870 | ||
| Japan Research Institute | | 224.1224 | 17A | 12891,289 | ||
 | Bank of Kyoto | | 220.209220 | 18A+ | 32673,267 | |
 | Gunma Bank | | 218.27218 | 18A+ | 25722,572 | |
 | Acom | | 215.056215 | 17A | 28242,824 | |
 | Saitama Resona Bank | | 204.217204 | 17A | 24952,495 | |
 | Internet Initiative Japan | | 203.41203 | 17A | 951951 | |
| Nanto Bank | | 201.961202 | 14BBB | 14781,478 | ||
 | Suruga Bank | | 200.594201 | 18A+ | 22762,276 | |
 | UnionBanCal Corp | | 200.334200 | 19AA- | 11461,146 | |
 | Central Finance | | 199199 | 17A | 0- | |
 | Nishi-Nippon City Bank | | 194.721195 | 18A+ | 22192,219 | |
 | Joyo Bank | | 190.974191 | 17A | 34793,479 | |
| Shinko Securities | | 187.889188 | 14BBB | 16051,605 | ||
 | Jaccs | | 186.831187 | 17A | 524524 | |
 | Sapporo Hokuyo Holdings | | 177.108177 | 17A | 13791,379 | |
 | The Shiga Bank | | 176.606177 | 17A | 17451,745 | |
 | The Daishi Bank | | 174.03174 | 18A+ | 12271,227 | |
 | YMFG | | 170.32170 | 18A+ | 17021,702 | |
 | Orient Corp | | 170.306170 | 16A- | 612612 | |
 | Seven Bank | | 168.151168 | 17A | 23082,308 | |
 | The Hachijuni Bank | | 164.776165 | 18A+ | 29772,977 | |
| A+ Financial Services | | 164.013164 | 17A | 861861 | ||
 | The Hiroshima Bank | | 157.666158 | 17A | 28662,866 | |
| Bank Of Ikeda | | 157.328157 | 16A- | 12171,217 | ||
 | Juroku Bank | | 155.315155 | 17A | 11921,192 | |
| Tokai Tokyo Securities | | 153.727154 | 16A- | 15801,580 | ||
 | Hakuhodo | | 150.26150 | 16A- | 10991,099 | |
 | Ogaki Kyoritsu Bank | | 148.163148 | 17A | 11151,115 | |
 | Mitsubishi UFJ Lease & Finance | | 143143 | 16A- | 27522,752 | |
 | Hokuhoku Financial Group | | 135.908136 | 17A | 14901,490 | |
| Takefuji | | 133.126133 | 14BBB | 965965 | ||
 | McGarryBowen | | 132.19132 | 14BBB | 63016,301 | |
 | The 77 Bank | | 129.187129 | 18A+ | 16281,628 | |
| Sanyo Shinpan Finance | | 128.851129 | 14BBB | 966966 | ||
| The Senshu Bank | | 127.713128 | 16A- | 11641,164 | ||
 | The Iyo Bank | | 125.523126 | 18A+ | 31263,126 | |
 | SFCG | | 121121 | 17A | 0- | |
 | Hitachi Capital | | 121121 | 17A | 15141,514 | |
 | The Chugoku Bank | | 120.887121 | 17A | 30973,097 | |
 | Aozora Bank | | 120.591121 | 18A+ | 44494,449 | |
 | Promise | | 120120 | 16A- | 862862 | |
| San-In Godo Bank | | 116.122116 | 16A- | 13091,309 | ||
 | 360i | | 114.95115 | 14BBB | 63016,301 | |
 | Okinawa | | 113.69114 | 17A | 616616 | |
| AIFUL Corp | | 102.512103 | 8B | 422422 | ||
 | ITX | | 96.2896 | 18A+ | 555555 | |
| Okasan Securities Group | | 96.076396 | 11BB | 815815 | ||
| The Hyakujushi Bank | | 93.298493 | 11BB | 16011,601 | ||
 | ADK | | 74.2674 | 16A- | 729729 | |
| FGL | | 63.965464 | 16A- | 11951,195 | ||
| Cosmo Securities | | 62.002262 | 16A- | 435435 | ||
| Ricoh Leasing Co | | 60.575961 | 17A | 823823 | ||
 | JRC | | 57.7258 | 17A | 284284 | |
| Nis Group | | 56.495356 | 8B | 16961,696 | ||
 | Hitachi Kokusai Electric | | 56.1656 | 18A+ | 310310 | |
| Tokyo Leasing | | 56.05756 | 16A- | 10331,033 | ||
| Century Leasing System Inc | | 51.189851 | 16A- | 734734 | ||
 | Uniden | | 50.3950 | 17A | 123123 | |
 | NDS | | 49.0249 | 16A- | 301301 | |
 | TOSHIN | | 48.2348 | 16A- | 134134 | |
 | Aiphone | | 46.8547 | 17A | 194194 | |
| NEC Leasing | | 46.064546 | 16A- | 446446 | ||
 | Invoice | | 41.8642 | 18A+ | 198198 | |
| IBJ Leasing | | 39.959240 | 16A- | 927927 | ||
| NIFTY | | 39.4739 | 17A | 222222 | ||
| M3, Inc | | 37.9738 | 17A | 23342,334 | ||
 | ITC Networks | | 35.4535 | 17A | 176176 | |
 | MTI | | 33.1333 | 17A | 162162 | |
 | MASPRO | | 32.533 | 17A | 167167 | |
 | Daimei | | 2828 | 18A+ | 317317 | |
 | FUJITSU | | 2727 | 18A+ | 1616 | |
 | SAXA | | 2323 | 18A+ | 116116 | |
 | ALLIED TELESIS | | 1414 | 18A+ | 9898 | |
 | Seibu | | 1414 | 18A+ | 8989 |
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