Nation Brands 100 2016 ranking

2016
2015
Name
Country
2016
2015
2016
2015
1 1 United States United States $20,574,439M $20,162,059M AAA AAA-
2 2 China China $7,880,823M $7,102,045M AA AA-
3 3 Germany Germany $3,882,258M $4,426,637M AAA- AAA-
4 4 Japan Japan $3,002,242M $3,057,530M AAA AAA-
5 5 United Kingdom United Kingdom $2,942,178M $3,051,983M AAA AAA-
6 6 France France $2,338,892M $2,341,046M AA+ AA
7 7 India India $2,065,781M $2,267,878M AA- AA-
8 8 Canada Canada $1,809,994M $2,155,069M AAA- AAA-
9 9 Italy Italy $1,521,410M $1,557,012M AA- A
10 10 Australia Australia $1,304,852M $1,452,431M AAA- AA+
11 12 South Korea South Korea 🔒 🔒 🔒 🔒
12 15 Netherlands Netherlands 🔒 🔒 🔒 🔒
13 16 Switzerland Switzerland 🔒 🔒 🔒 🔒
14 14 Spain Spain 🔒 🔒 🔒 🔒
15 13 Mexico Mexico 🔒 🔒 🔒 🔒
16 11 Brazil Brazil 🔒 🔒 🔒 🔒
17 18 Sweden Sweden 🔒 🔒 🔒 🔒
18 17 Russia Russia 🔒 🔒 🔒 🔒
19 20 Indonesia Indonesia 🔒 🔒 🔒 🔒
20 21 Belgium Belgium 🔒 🔒 🔒 🔒
21 23 Poland Poland 🔒 🔒 🔒 🔒
22 25 Austria Austria 🔒 🔒 🔒 🔒
23 22 Saudi Arabia Saudi Arabia 🔒 🔒 🔒 🔒
24 24 Norway Norway 🔒 🔒 🔒 🔒
25 27 United Arab Emirates UAE 🔒 🔒 🔒 🔒
26 19 Turkey Turkey 🔒 🔒 🔒 🔒
27 29 Singapore Singapore 🔒 🔒 🔒 🔒
28 28 Denmark Denmark 🔒 🔒 🔒 🔒
29 26 Malaysia Malaysia 🔒 🔒 🔒 🔒
30 33 Thailand Thailand 🔒 🔒 🔒 🔒
31 32 Ireland Ireland 🔒 🔒 🔒 🔒
32 30 Philippines Philippines 🔒 🔒 🔒 🔒
33 34 Finland Finland 🔒 🔒 🔒 🔒
34 31 Qatar Qatar 🔒 🔒 🔒 🔒
35 39 Czech Republic Czech Republic 🔒 🔒 🔒 🔒
36 37 Argentina Argentina 🔒 🔒 🔒 🔒
37 36 Chile Chile 🔒 🔒 🔒 🔒
38 43 Iran Iran 🔒 🔒 🔒 🔒
39 35 South Africa South Africa 🔒 🔒 🔒 🔒
40 44 Israel Israel 🔒 🔒 🔒 🔒
41 38 Colombia Colombia 🔒 🔒 🔒 🔒
42 40 Nigeria Nigeria 🔒 🔒 🔒 🔒
43 42 New Zealand New Zealand 🔒 🔒 🔒 🔒
44 46 Bangladesh Bangladesh 🔒 🔒 🔒 🔒
45 45 Romania Romania 🔒 🔒 🔒 🔒
46 49 Portugal Portugal 🔒 🔒 🔒 🔒
47 41 Kazakhstan Kazakhstan 🔒 🔒 🔒 🔒
48 47 Vietnam Vietnam 🔒 🔒 🔒 🔒
49 48 Kuwait Kuwait 🔒 🔒 🔒 🔒
50 50 Peru Peru 🔒 🔒 🔒 🔒
51 Pakistan Pakistan 🔒 🔒 🔒 🔒
52 51 Hungary Hungary 🔒 🔒 🔒 🔒
53 Egypt Egypt 🔒 🔒 🔒 🔒
54 57 Luxembourg Luxembourg 🔒 🔒 🔒 🔒
55 56 Slovakia Slovakia 🔒 🔒 🔒 🔒
56 53 Sri Lanka Sri Lanka 🔒 🔒 🔒 🔒
57 Uzbekistan Uzbekistan 🔒 🔒 🔒 🔒
58 52 Algeria Algeria 🔒 🔒 🔒 🔒
59 55 Greece Greece 🔒 🔒 🔒 🔒
60 63 Ukraine Ukraine 🔒 🔒 🔒 🔒
61 59 Dominican Republic Dominican Republic 🔒 🔒 🔒 🔒
62 60 Slovenia Slovenia 🔒 🔒 🔒 🔒
63 Iraq Iraq 🔒 🔒 🔒 🔒
64 67 Guatemala Guatemala 🔒 🔒 🔒 🔒
65 65 Costa Rica Costa Rica 🔒 🔒 🔒 🔒
66 62 Bulgaria Bulgaria 🔒 🔒 🔒 🔒
67 58 Panama Panama 🔒 🔒 🔒 🔒
68 61 Lithuania Lithuania 🔒 🔒 🔒 🔒
69 Angola Angola 🔒 🔒 🔒 🔒
70 Sudan Sudan 🔒 🔒 🔒 🔒
71 Myanmar Myanmar 🔒 🔒 🔒 🔒
72 66 Oman Oman 🔒 🔒 🔒 🔒
73 64 Morocco Morocco 🔒 🔒 🔒 🔒
74 Ecuador Ecuador 🔒 🔒 🔒 🔒
75 74 Serbia Serbia 🔒 🔒 🔒 🔒
76 72 Croatia Croatia 🔒 🔒 🔒 🔒
77 69 Kenya Kenya 🔒 🔒 🔒 🔒
78 73 Bahrain Bahrain 🔒 🔒 🔒 🔒
79 68 Azerbaijan Azerbaijan 🔒 🔒 🔒 🔒
80 Turkmenistan Turkmenistan 🔒 🔒 🔒 🔒
81 Yemen Yemen 🔒 🔒 🔒 🔒
82 70 Uruguay Uruguay 🔒 🔒 🔒 🔒
83 71 Latvia Latvia 🔒 🔒 🔒 🔒
84 76 Ethiopia Ethiopia 🔒 🔒 🔒 🔒
85 75 Jordan Jordan 🔒 🔒 🔒 🔒
86 Trinidad & Tobago Trinidad & Tobago 🔒 🔒 🔒 🔒
87 Tunisia Tunisia 🔒 🔒 🔒 🔒
88 81 Estonia Estonia 🔒 🔒 🔒 🔒
89 77 Tanzania Tanzania 🔒 🔒 🔒 🔒
90 78 Lebanon Lebanon 🔒 🔒 🔒 🔒
91 79 Ghana Ghana 🔒 🔒 🔒 🔒
92 80 Bolivia Bolivia 🔒 🔒 🔒 🔒
93 Paraguay Paraguay 🔒 🔒 🔒 🔒
94 82 Cambodia Cambodia 🔒 🔒 🔒 🔒
95 89 Georgia Georgia 🔒 🔒 🔒 🔒
96 Libya Libya 🔒 🔒 🔒 🔒
97 87 Iceland Iceland 🔒 🔒 🔒 🔒
98 Democratic Republic of the Congo Democratic Republic Of Congo 🔒 🔒 🔒 🔒
99 83 Nepal Nepal 🔒 🔒 🔒 🔒
100 91 Honduras Honduras 🔒 🔒 🔒 🔒
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