2014 | 2013 | Name | Country | 2014 | 2013 | 2014 | 2013 |
|---|---|---|---|---|---|---|---|
| 1 | null | L'Oréal | France | $10,766M | $0M | AAA+ | null |
| 2 | 2 | Gillette | United States | $8,409M | $7,245M | AAA- | AAA- |
| 3 | 3 | Johnson & Johnson | United States | $7,720M | $6,748M | AAA | AA |
| 4 | 7 | Avon | United States | $6,384M | $5,169M | AA | AA- |
| 5 | 4 | Pantene | United States | $6,163M | $5,974M | AA+ | AA |
| 6 | 5 | Nivea | Germany | $6,079M | $5,843M | AA+ | AA+ |
| 7 | 13 | Garnier | France | $4,809M | $2,632M | AAA | AAA- |
| 8 | 10 | Estée Lauder | United States | $4,589M | $3,870M | AA+ | AA+ |
| 9 | 6 | Lancôme | France | $4,088M | $5,508M | AAA | AA+ |
| 10 | 9 | Olay | United States | $4,083M | $3,955M | AA+ | AA+ |
| 11 | 21 | Johnson's | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 12 | 11 | Head & Shoulders | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 13 | 15 | Maybelline | France | 🔒 | 🔒 | 🔒 | 🔒 |
| 14 | 16 | Shiseido | Japan | 🔒 | 🔒 | 🔒 | 🔒 |
| 15 | 19 | Natura | Brazil | 🔒 | 🔒 | 🔒 | 🔒 |
| 16 | 18 | Neutrogena | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 17 | null | Palmolive | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 18 | 23 | Mac | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 19 | 20 | L'Occitane | Luxembourg | 🔒 | 🔒 | 🔒 | 🔒 |
| 20 | 14 | Schwarzkopf | Germany | 🔒 | 🔒 | 🔒 | 🔒 |
| 21 | 32 | The Body Shop | France | 🔒 | 🔒 | 🔒 | 🔒 |
| 22 | 28 | Oriflame | Luxembourg | 🔒 | 🔒 | 🔒 | 🔒 |
| 23 | null | Cover Girl | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 24 | null | Clairol | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 25 | null | Rimmel | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 26 | null | SK-II | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 27 | 27 | Vichy | France | 🔒 | 🔒 | 🔒 | 🔒 |
| 28 | 22 | Lux | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 29 | null | Kanebo | Japan | 🔒 | 🔒 | 🔒 | 🔒 |
| 30 | null | Max Factor | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 31 | 35 | Clinique | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 32 | 31 | Yves Saint Laurent | France | 🔒 | 🔒 | 🔒 | 🔒 |
| 33 | 37 | Bioré | Japan | 🔒 | 🔒 | 🔒 | 🔒 |
| 34 | null | Old Spice | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 35 | 26 | Biotherm | France | 🔒 | 🔒 | 🔒 | 🔒 |
| 36 | 17 | Clean & Clear | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 37 | null | Pond's | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 38 | null | Pola | Japan | 🔒 | 🔒 | 🔒 | 🔒 |
| 39 | null | Coty | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 40 | null | Elizabeth Arden | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 41 | null | TRESemmé | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 42 | null | Sulwhasoo | South Korea | 🔒 | 🔒 | 🔒 | 🔒 |
| 43 | null | Clear | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 44 | null | Rejoice | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 45 | null | Axe/Lynx/Ego | United Kingdom | 🔒 | 🔒 | 🔒 | 🔒 |
| 46 | 45 | Kosé | Japan | 🔒 | 🔒 | 🔒 | 🔒 |
| 47 | null | Mennen | United States | 🔒 | 🔒 | 🔒 | 🔒 |
| 48 | null | Orbis | Japan | 🔒 | 🔒 | 🔒 | 🔒 |