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Glossary of Terms
A-Z dictionary of brand valuation terminology

Helpful A-Z dictionary of brand valuation terms and their definitions. Learn about Brand Value, Brand Equity, Enterprise Value and more.

 

For more information, see our Branding FAQs and Brand Valuation Methodology.

  • Brand
  • Brand Audits
  • Brand Due Diligence
  • Brand Equity
  • Brand Licensing
  • Brand Name
  • Brand Rating
  • Brand Strength
  • Brand Strength Index (BSI)
  • Brand Valuation methods
  • Brand Value
  • Brand Value Added
  • BrandBeta
  • Branded Business
  • Capital Asset Pricing Model (CAPM)
  • Cash Flow
  • Cost Approach
  • Discounted cash flow (DCF)
  • Effective Date
  • Enterprise value
  • 1
  • 2
  • 3

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