Vivo
Brand profile
Brand Finance has calculated the brand value of the Vivo brand 15 times between 2010 and 2024. The Vivo brand valuation has featured in 39 brand rankings, including the strongest and most valuable Brazil brands, the biggest Global brands and the best Telecoms brands.
To find out more about Vivo brand value, request the Vivo Brand Value Report.
About Vivo
Brand Value History
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All Ranking appearances
Date | Telecoms | Global | Brazil | Latin America |
|---|---|---|---|---|
| 2024 | 66 | – | 12 | 32 |
| 2023 | 74 | – | 11 | 33 |
| 2022 | 70 | – | 10 | 24 |
| 2021 | 74 | – | 9 | 22 |
| 2020 | 47 | – | 8 | 17 |
| 2019 | 66 | – | 10 | 22 |
| 2018 | 61 | – | 9 | 15 |
| 2017 | 63 | – | 9 | 17 |
| 2016 | 69 | – | 9 | 18 |
| 2015 | 50 | – | – | – |
| 2014 | 54 | – | 8 | – |
| 2013 | 38 | 355 | 7 | – |
| 2012 | 36 | 240 | – | – |
| 2011 | 27 | 241 | – | – |
| 2010 | 22 | 198 | – | – |