You must be logged in and have purchased this data to view it.
The Verizon brand has featured in Brand Finance consumer research 3 times between 2017 and 2019, including Telecoms in United States.
The brand consumer equity research includes Marketing Funnel measures of Awareness, Familiarity, Consideration and Share of Preference; KPIs including Quality, Reputation, Value for Money, Trust, Loyalty and Innovation; and Net Promoter Score (NPS) tracking.
Marketing Funnel
Unlock additional Consumer Research data
Some data in this chart is locked.
KPIs
Unlock additional Consumer Research data
Some data in this chart is locked.
NPS
Unlock additional Consumer Research data
Some data in this chart is locked.