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Brand Finance has calculated the brand value of the TAG Heuer brand 6 times between 2016 and 2021. The TAG Heuer brand valuation has featured in 15 brand rankings, including the strongest and most valuable Europe brands, the biggest Switzerland brands and the best Apparel brands.
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Date | Apparel | Switzerland | Europe | Luxury & Premium |
|---|---|---|---|---|
| 2021 | 43 | – | – | – |
| 2020 | 39 | 18 | – | 24 |
| 2019 | 43 | 23 | – | 30 |
| 2018 | 44 | 23 | – | 32 |
| 2017 | 50 | 29 | – | – |
| 2016 | 30 | 19 | 246 | – |