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Brand Finance has calculated the brand value of the NIVEA brand 13 times between 2008 and 2020. The NIVEA brand valuation has featured in 35 brand rankings, including the strongest and most valuable Germany brands, the biggest Cosmetics brands and the best Global brands.
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Date | Global | Cosmetics | Germany | Europe |
|---|---|---|---|---|
| 2020 | 267 | 3 | 16 | 66 |
| 2019 | 293 | 4 | 17 | 79 |
| 2018 | 270 | 5 | 17 | |
| 2017 | 226 | 4 | 16 | |
| 2016 | 222 | 3 | 17 | 71 |
| 2015 | 204 | 5 | 16 | |
| 2014 | 205 | 6 | 16 | |
| 2013 | 179 | 5 | 14 | |
| 2012 | 171 | 5 | 13 | |
| 2011 | 147 | 6 | ||
| 2010 | 257 | |||
| 2009 | 281 | |||
| 2008 | 317 |