Nivea
Brand profile
Brand Finance has calculated the brand value of the Nivea brand 17 times between 2008 and 2024. The Nivea brand valuation has featured in 51 brand rankings, including the strongest and most valuable Germany brands, the biggest Cosmetics brands and the best Global brands.
To find out more about Nivea brand value, request the Nivea Brand Value Report.
About Nivea
Brand Value History
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All Ranking appearances
Date | Global | Cosmetics | Germany | Europe |
|---|---|---|---|---|
| 2024 | 338 | 3 | 19 | 84 |
| 2023 | 344 | 3 | 19 | 85 |
| 2022 | 330 | 4 | 19 | 81 |
| 2021 | 318 | 3 | 16 | 80 |
| 2020 | 266 | 3 | 16 | 64 |
| 2019 | 293 | 4 | 17 | 79 |
| 2018 | 269 | 5 | 17 | – |
| 2017 | 220 | 4 | 16 | – |
| 2016 | 222 | 3 | 17 | 71 |
| 2015 | 204 | 5 | 16 | – |
| 2014 | 203 | 6 | 16 | – |
| 2013 | 179 | 5 | 14 | – |
| 2012 | 171 | 5 | 13 | – |
| 2011 | 147 | 6 | – | – |
| 2010 | 257 | – | – | – |
| 2009 | 281 | – | – | – |
| 2008 | 317 | – | – | – |