Moutai

Brand profile

Brand Finance has calculated the brand value of the Moutai brand 11 times between 2010 and 2020. The Moutai brand valuation has featured in 25 brand rankings, including the strongest and most valuable Spirits brands, the biggest Drinks brands and the best China brands.

To find out more about Moutai brand value, request the Moutai Brand Value Report.

Brand value

Enterprise value

Brand rating

BV / EV

About Moutai

Location

China

Sector

Spirits

Brand Value History

Data in this chart can be unlocked by contacting our team.
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
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All Ranking appearances

Date
China
Drinks
Spirits
Global
2020 32
2019 14 1 45
2018 15 1 54
2017 17 1 107
2016 24 1 183
2015 32 2 316
2014 23 333
2013 38 2
2012 53 6
2011 46 9
2010 41