McDonald's

Brand profile

Brand Finance has calculated the brand value of the McDonald's brand 14 times between 2007 and 2020. The McDonald's brand valuation has featured in 27 brand rankings, including the strongest and most valuable Restaurants brands, the biggest US brands and the best Global brands.

To find out more about McDonald's brand value, request the McDonald's Brand Value Report.

Brand value

Enterprise value

Brand rating

BV / EV

About McDonald's

Location

United States

Sector

Restaurants

Brand Value History

Data in this chart can be unlocked by contacting our team.
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
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All Ranking appearances

Date
Global
US
Restaurants
2020 36 15 2
2019 43 22 2
2018 44 24 2
2017 61 31 2
2016 12 9 1
2015 9 8 1
2014 23 13
2013 24
2012 18
2011 17
2010 18
2009 12
2008 21
2007 18