Hertz
Brand profile
Brand Finance has calculated the brand value of the Hertz brand 14 times between 2007 and 2024. The Hertz brand valuation has featured in 24 brand rankings, including the strongest and most valuable Commercial Services brands, the biggest US brands and the best Global brands.
To find out more about Hertz brand value, request the Hertz Brand Value Report.
About Hertz
Brand Value History
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All Ranking appearances
Date | Global | US | Commercial Services | Car Rental Services | Mobility |
|---|---|---|---|---|---|
| 2024 | – | 209 | – | – | 3 |
| 2023 | – | 255 | – | – | 3 |
| 2022 | – | 316 | – | 2 | – |
| 2021 | – | 364 | – | 2 | – |
| 2020 | – | 305 | – | 2 | – |
| 2019 | – | 315 | – | 2 | – |
| 2018 | – | 307 | – | 2 | – |
| 2017 | – | 276 | – | 2 | – |
| 2016 | – | 288 | – | 2 | – |
| 2015 | – | 285 | 15 | – | – |
| 2014 | – | 297 | – | – | – |
| 2012 | 426 | – | – | – | – |
| 2009 | 381 | – | – | – | – |
| 2007 | 193 | – | – | – | – |