Harley-Davidson
Brand profile
Brand Finance has calculated the brand value of the Harley-Davidson brand 17 times between 2007 and 2023. The Harley-Davidson brand valuation has featured in 31 brand rankings, including the strongest and most valuable US brands, the biggest Automobiles brands and the best Global brands.
To find out more about Harley-Davidson brand value, request the Harley-Davidson Brand Value Report.
About Harley-Davidson
Brand Value History
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All Ranking appearances
Date | Global | Automobiles | US |
|---|---|---|---|
| 2023 | – | 47 | 433 |
| 2022 | – | 58 | 476 |
| 2021 | – | 51 | 393 |
| 2020 | – | 49 | 390 |
| 2019 | – | 42 | 325 |
| 2018 | – | 38 | 276 |
| 2017 | – | 25 | 223 |
| 2016 | 276 | 15 | 108 |
| 2015 | 336 | 19 | 124 |
| 2014 | 368 | 25 | 130 |
| 2013 | 463 | 32 | – |
| 2012 | 448 | – | – |
| 2011 | 419 | – | – |
| 2010 | 315 | – | – |
| 2009 | 244 | – | – |
| 2008 | 205 | – | – |
| 2007 | 150 | – | – |