Harley-Davidson

Brand profile

Brand Finance has calculated the brand value of the Harley-Davidson brand 14 times between 2007 and 2020. The Harley-Davidson brand valuation has featured in 25 brand rankings, including the strongest and most valuable US brands, the biggest Automobiles brands and the best Global brands.

To find out more about Harley-Davidson brand value, request the Harley-Davidson Brand Value Report.

Brand value

Enterprise value

Brand rating

BV / EV

About Harley-Davidson

Location

United States

Sector

Automobiles

Brand Value History

Data in this chart can be unlocked by contacting our team.
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
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All Ranking appearances

Date
Global
Automobiles
US
2020 48 386
2019 42 325
2018 38 276
2017 25 223
2016 276 15 108
2015 336 19 124
2014 368 25 130
2013 463 32
2012 448
2011 419
2010 315
2009 244
2008 205
2007 150