Generali Group
Brand profile
Brand Finance has calculated the brand value of the Generali Group brand 18 times between 2007 and 2024. The Generali Group brand valuation has featured in 45 brand rankings, including the strongest and most valuable Insurance brands, the biggest Italy brands and the best Global brands.
To find out more about Generali Group brand value, request the Generali Group Brand Value Report.
About Generali Group
Brand Value History
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All Ranking appearances
Date | Global | Italy | Insurance | Europe |
|---|---|---|---|---|
| 2024 | 181 | – | 12 | – |
| 2023 | 247 | 4 | 17 | 60 |
| 2022 | 239 | 5 | 16 | 58 |
| 2021 | 254 | 5 | 14 | 64 |
| 2020 | 234 | 5 | 12 | 55 |
| 2019 | 282 | 7 | 16 | 76 |
| 2018 | 267 | 6 | 13 | – |
| 2017 | 291 | 6 | 15 | – |
| 2016 | 305 | 6 | 15 | 93 |
| 2015 | 86 | 1 | 3 | – |
| 2014 | 85 | 1 | – | – |
| 2013 | 89 | 1 | – | – |
| 2012 | 75 | – | – | – |
| 2011 | 97 | – | – | – |
| 2010 | 84 | – | – | – |
| 2009 | 80 | – | – | – |
| 2008 | 52 | – | – | – |
| 2007 | 42 | – | – | – |