Dollar General

Brand profile

Brand Finance has calculated the brand value of the Dollar General brand 9 times between 2012 and 2020. The Dollar General brand valuation has featured in 22 brand rankings, including the strongest and most valuable Retail brands, the biggest USA brands and the best Global brands.

To find out more about Dollar General brand value, request the Dollar General Brand Value Report.

Brand value

Enterprise value

Brand rating

BV / EV

About Dollar General

Location

United States

Sector

Retail

Brand Value History

Data in this chart can be unlocked by contacting our team.
2020
2019
2018
2017
2016
2015
2014
2013
2012
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All Ranking appearances

Date
Global
US
Retail
USA
2020 262 23 103
2019 313 124 23
2018 321 124 24
2017 279 112 24
2016 293 117 28
2015 372 144 41
2014 393 143
2013 414
2012 422