Caterpillar

Brand profile

Brand Finance has calculated the brand value of the Caterpillar brand 18 times between 2007 and 2024. The Caterpillar brand valuation has featured in 39 brand rankings, including the strongest and most valuable Engineering brands, the biggest US brands and the best Global brands.

To find out more about Caterpillar brand value, request the Caterpillar Brand Value Report.

Brand Value History

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All Ranking appearances

Date
Global
US
Engineering & Construction
Engineering
2024134646
2023177779
202225210012
20212409410
202034413714
201926010012
201834013515
201736715317
201642517513
2015160654
201415661
2013101
2012111
2011117
2010135
2009119
2008122
2007131