booking.com
Brand profile
Brand Finance has calculated the brand value of the booking.com brand 10 times between 2015 and 2024. The booking.com brand valuation has featured in 35 brand rankings, including the strongest and most valuable Technology brands, the biggest Global brands and the best US brands.
To find out more about booking.com brand value, request the booking.com Brand Value Report.
About booking.com
Brand Value History
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All Ranking appearances
Date | US | Global | Technology | UK | Leisure & Tourism |
|---|---|---|---|---|---|
| 2024 | 88 | 206 | 35 | – | 1 |
| 2023 | 95 | 237 | 44 | – | 1 |
| 2022 | 93 | 232 | 45 | – | 1 |
| 2021 | 85 | 222 | 41 | – | 1 |
| 2020 | 72 | 176 | 33 | – | 2 |
| 2019 | 64 | 147 | 31 | – | – |
| 2018 | 64 | 168 | 28 | – | – |
| 2017 | 75 | 193 | 32 | 11 | – |
| 2016 | 80 | 199 | 33 | – | – |
| 2015 | 91 | 234 | – | – | – |