Xbox

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Country Flag of United States United States
State Washington
Sector Technology
Offices -
Employees -
Website www.xbox.com

Brand value $6,477m
Brand rating AA
Enterprise value $22,375m
Value / market cap 28.9%
User rating

League tables

Xbox appears in the following brand league tables:

Rank 189 in the Global 500 2014.
Rank 68 in the The Brand Finance US 500 2014.
Rank 228 in the Global 500 2013.
Rank 206 in the Global 500 2012.
Rank 207 in the Global 500 2011.
Rank 177 in the Global 500 2009.
Rank 178 in the Global 500 2009.
Rank 256 in the Global 500 2008.

2014 brand performance*

Brand value $6,477m
Brand rating AA
Enterprise value $22,375m
Value / ent. value 28.9%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $4,901m
Brand rating AA-
Enterprise value $15,378m
Value / ent. value 31.9%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $4,897m
Brand rating AA+
Enterprise value $16,334m
Value / ent. value 30.0%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $4,715m
Brand rating AAA-
Enterprise value $16,390m
Value / ent. value 28.8%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 7 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.