United

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Country Flag of United States United States
State Illinois
Sector Airlines
Offices -
Employees 88,000
Website www.unitedcontinentalholdings.com

Brand value $4,861m
Brand rating AA+
Enterprise value $28,566m
Value / market cap 17.0%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


League tables

United appears in the following brand league tables:

Rank 3 in the Airlines 30 2015.
Rank 280 in the Global 500 2015.
Rank 379 in the Global 500 2014.
Rank 142 in the The Brand Finance US 500 2014.
Rank 5 in the Top 20 Airline Brands 2013.
Rank 6 in the Top 20 Airline Brands 2012.

2015 brand performance*

Brand value $4,861m
Brand rating AA+
Enterprise value $28,566m
Value / ent. value 17.0%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $3,831m
Brand rating AAA-
Enterprise value $17,007m
Value / ent. value 22.5%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $2,992m
Brand rating AA+
Enterprise value $12,213m
Value / ent. value 24.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,763m
Brand rating A+
Enterprise value $11,721m
Value / ent. value 23.6%

* Figures taken on 31st December 2011.

 

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