Swisscom

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Country Flag of Switzerland Switzerland
Sector Telecommunications
Offices -
Employees 20,108
Website www.swisscom.com

Brand value $5,168m
Brand rating AA
Enterprise value $29,835m
Value / market cap 17.3%
User rating

League tables

Swisscom appears in the following brand league tables:

Rank 257 in the Global 500 2014.
Rank 10 in the Switzerland 50 2014.
Rank 28 in the Telecom Operators 500 2014.
Rank 328 in the Global 500 2013.
Rank 40 in the Telecoms 500 2013.
Rank 314 in the Global 500 2012.
Rank 44 in the Telecoms 500 2012.
Rank 28 in the Telecoms 500 2011.
Rank 243 in the Global 500 2011.
Rank 26 in the Telecoms 500 2010.
Rank 237 in the Global 500 2009.
Rank 238 in the Global 500 2009.
Rank 299 in the Global 500 2008.

2014 brand performance*

Brand value $5,168m
Brand rating AA
Enterprise value $29,835m
Value / ent. value 17.3%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $3,636m
Brand rating AA-
Enterprise value $21,352m
Value / ent. value 17.0%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $3,465m
Brand rating AA-
Enterprise value $23,439m
Value / ent. value 14.8%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $4,255m
Brand rating AA
Enterprise value $30,565m
Value / ent. value 13.9%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment