Sony
Brand profile
Brand Finance has calculated the brand value of the Sony brand 18 times between 2007 and 2024. The Sony brand valuation has featured in 41 brand rankings, including the strongest and most valuable Technology brands, the biggest Japan brands and the best Global brands.
To find out more about Sony brand value, request the Sony Brand Value Report.
About Sony
Brand Value History
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All Ranking appearances
Date | Global | Japan | Technology | Electronics and Appliances |
|---|---|---|---|---|
| 2024 | 144 | 7 | 32 | 5 |
| 2023 | 123 | 7 | 30 | 6 |
| 2022 | 94 | 7 | 27 | 6 |
| 2021 | 115 | 9 | 25 | – |
| 2020 | 144 | 12 | 28 | – |
| 2019 | 143 | 11 | 28 | – |
| 2018 | 127 | 10 | 23 | – |
| 2017 | 127 | 12 | 20 | – |
| 2016 | 132 | 13 | 24 | – |
| 2015 | 159 | – | 24 | – |
| 2014 | 91 | – | – | – |
| 2013 | 97 | 11 | – | – |
| 2012 | 68 | – | – | – |
| 2011 | 62 | – | – | – |
| 2010 | 52 | – | – | – |
| 2009 | 34 | – | – | – |
| 2008 | 50 | – | – | – |
| 2007 | 57 | – | – | – |