SoftBank
Country
Japan
Sector
Telecommunications
Offices
-
Employees
67,612
Website
www.softbank.co.jp
Brand value
$18,008m
Brand rating
AA
Enterprise value
$152,087m
Value / market cap
11.8%
User rating
League tables
SoftBank appears in the following brand league tables:
Rank 57 in the
Global 500 2014.
Rank 7 in the
Telecom Operators 500 2014.
Rank 95 in the
Global 500 2013.
Rank 15 in the
Telecoms 500 2013.
Rank 9 in the
Japan 50 2013.
Rank 139 in the
Global 500 2012.
Rank 19 in the
Telecoms 500 2012.
Rank 19 in the
Telecoms 500 2011.
Rank 173 in the
Global 500 2011.
Rank 21 in the
Telecoms 500 2010.
Rank 254 in the
Global 500 2009.
Rank 253 in the
Global 500 2009.
Rank 290 in the
Global 500 2008.
2014 brand performance*
Brand value
$18,008m
Brand rating
AA
Enterprise value
$152,087m
Value / ent. value
11.8%
* Figures taken on 31st December 2013.
2013 brand performance*
Brand value
$9,869m
Brand rating
AA-
Enterprise value
$60,030m
Value / ent. value
16.4%
* Figures taken on 31st December 2012.
2012 brand performance*
Brand value
$6,841m
Brand rating
A+
Enterprise value
$56,783m
Value / ent. value
12.0%
* Figures taken on 31st December 2011.
2011 brand performance*
Brand value
$5,587m
Brand rating
AA-
Enterprise value
$62,877m
Value / ent. value
8.9%
* Figures taken on 31st December 2010.
Brandirectory user rating*
* Average values from a total of 4 votes.
