SAP

Request Brand Report Compare brand

Country Flag of Germany Germany
Sector Technology
Offices -
Employees 66,572
Website www.sap.com

Brand value $13,360m
Brand rating AA+
Enterprise value $95,592m
Value / market cap 14.0%
User rating

League tables

SAP appears in the following brand league tables:

Rank 84 in the Global 500 2014.
Rank 8 in the Germany 50 2014.
Rank 88 in the Global 500 2013.
Rank 9 in the Germany 50 2013.
Rank 96 in the Global 500 2012.
Rank 9 in the Germany 30 2012.
Rank 113 in the Global 500 2011.
Rank 102 in the Global 500 2009.
Rank 103 in the Global 500 2009.
Rank 98 in the Global 500 2008.
Rank 103 in the Global 250 2007.

2014 brand performance*

Brand value $13,360m
Brand rating AA+
Enterprise value $95,592m
Value / ent. value 14.0%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $10,511m
Brand rating AA+
Enterprise value $87,048m
Value / ent. value 12.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $9,042m
Brand rating AAA-
Enterprise value $75,303m
Value / ent. value 12.0%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $8,037m
Brand rating AAA-
Enterprise value $60,809m
Value / ent. value 13.2%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 4 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.

 

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