SAP
Brand profile
Brand Finance has calculated the brand value of the SAP brand 18 times between 2007 and 2024. The SAP brand valuation has featured in 51 brand rankings, including the strongest and most valuable Technology brands, the biggest Germany brands and the best Global brands.
To find out more about SAP brand value, request the SAP Brand Value Report.
About SAP
Brand Value History
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All Ranking appearances
Date | Global | Germany | Technology | Europe | Software | Internet & Software |
|---|---|---|---|---|---|---|
| 2024 | 77 | 7 | 18 | 11 | – | 3 |
| 2023 | 91 | 8 | 25 | 12 | – | 3 |
| 2022 | 106 | 9 | 28 | 16 | 3 | – |
| 2021 | 98 | 9 | 23 | 16 | – | – |
| 2020 | 107 | 10 | 22 | 22 | – | – |
| 2019 | 113 | 11 | 24 | 24 | – | – |
| 2018 | 85 | 9 | 17 | – | – | – |
| 2017 | 83 | 8 | 14 | – | – | – |
| 2016 | 131 | 10 | 22 | 35 | – | – |
| 2015 | 115 | 10 | 16 | – | – | – |
| 2014 | 83 | 8 | – | – | – | – |
| 2013 | 86 | 9 | – | – | – | – |
| 2012 | 95 | 9 | – | – | – | – |
| 2011 | 114 | – | – | – | – | – |
| 2010 | 105 | – | – | – | – | – |
| 2009 | 102 | – | – | – | – | – |
| 2008 | 97 | – | – | – | – | – |
| 2007 | 103 | – | – | – | – | – |