Rexona

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Country Flag of United Kingdom United Kingdom
Sector Cosmetics/Personal
Offices -
Employees -

Brand value $1,838m
Brand rating A+
Enterprise value $4,656m
Value / market cap 39.5%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


League tables

Rexona appears in the following brand league tables:

Rank 22 in the Top 50 Cosmetics Brands 2012.
Rank 13 in the Netherlands 50 2012.
Rank 20 in the Top 50 Cosmetics Brands 2011.
Rank 13 in the Netherlands 50 2011.

2012 brand performance*

Brand value $1,838m
Brand rating A+
Enterprise value $4,656m
Value / ent. value 39.5%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $1,752m
Brand rating A+
Enterprise value $3,959m
Value / ent. value 44.3%

* Figures taken on 31st December 2010.