RBC

Request Brand Report Compare brand

Country Flag of Canada Canada
Sector Banks
Offices -
Employees -

Brand value $10,277m
Brand rating AAA-
Market cap $88,473m
Value / market cap 11.6%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for RBC over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

RBC appears in the following brand league tables:

Rank 2 in the Canada 50 2013.
Rank 21 in the Banking 500 2013.
Rank 90 in the Global 500 2013.
Rank 103 in the Global 500 2012.
Rank 1 in the Canada 50 2012.
Rank 20 in the Banking 500 2012.
Rank 28 in the Banking 500 2011.
Rank 131 in the Global 500 2011.
Rank 31 in the Banking 500 2010.
Rank 167 in the Global 500 2010.
Rank 28 in the Banking 500 2009.
Rank 157 in the Global 500 2009.
Rank 31 in the Banking 500 2008.
Rank 166 in the Global 500 2008.
Rank 31 in the Banking 100 2007.
Rank 172 in the Global 250 2007.
Rank 31 in the Banking 500 2007.

2013 brand performance*

Brand value $10,277m
Brand rating AAA-
Market cap $88,473m
Value / market cap 11.6%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $8,647m
Brand rating AA+
Market cap $67,733m
Value / market cap 12.8%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $7,069m
Brand rating AA+
Market cap $76,612m
Value / market cap 9.2%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $5,170m
Brand rating AA
Market cap $71,697m
Value / market cap 7.2%

* Figures taken on 31st December 2009.

 

Advertising

Key people

Gordon M. Nixon, President and Chief Executive Officer

Morten N. Friis, Chief Risk Officer

Janice R. Fukakusa, Chief Administrative Officer and Chief Financial Officer