Portugal Telecom

Request Brand Report Compare brand

Country Flag of Portugal Portugal
Sector Telecommunications
Offices -
Employees -

Brand value $896m
Brand rating AA+
Enterprise value $11,733m
Value / market cap 7.6%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for Portugal Telecom over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Portugal Telecom appears in the following brand league tables:

Rank 100 in the Top 500 Telecom Brands 2012.
Rank 72 in the Top 500 Telecom Brands 2011.
Rank 374 in the Global 500 2010.
Rank 29 in the Mobile Telecom 100 2010.
Rank 41 in the Top 500 Telecom Brands 2010.
Rank 472 in the Global 500 2009.

2012 brand performance*

Brand value $896m
Brand rating AA+
Enterprise value $11,733m
Value / ent. value 7.6%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $1,476m
Brand rating AA
Enterprise value $12,345m
Value / ent. value 12.0%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $1,434m
Brand rating AA-
Enterprise value $12,157m
Value / ent. value 11.8%

* Figures taken on 31st December 2009.

2009 brand performance*

Brand value $1,359m
Brand rating A-
Enterprise value -
Value / ent. value -

* Figures taken on 31st December 2008.