Pfizer

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Country Flag of United States United States
Sector Pharmaceuticals
Offices -
Employees -

Brand value $3,869m
Brand rating AA+
Enterprise value $191,939m
Value / market cap 2.0%
User rating

Market cap

Market cap for Pfizer over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Pfizer appears in the following brand league tables:

Rank 304 in the Global 500 2013.
Rank 319 in the Global 500 2012.
Rank 354 in the Global 500 2011.
Rank 134 in the Global 500 2010.
Rank 189 in the Global 500 2009.
Rank 198 in the Global 500 2008.
Rank 132 in the Global 250 2007.

2013 brand performance*

Brand value $3,869m
Brand rating AA+
Enterprise value $191,939m
Value / ent. value 2.0%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $3,433m
Brand rating AA+
Enterprise value $164,918m
Value / ent. value 2.1%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $3,037m
Brand rating AAA-
Enterprise value $164,528m
Value / ent. value 1.8%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $6,257m
Brand rating AA+
Enterprise value $133,664m
Value / ent. value 4.7%

* Figures taken on 31st December 2009.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment