Mild Seven

Brand value

Brand value / enterprise value

League tables

Mild Seven appears in the following brand league tables:

Rank 4 in the Tobacco 10 2015.
Rank 42 in the Japan 50 2013.
Rank 405 in the Global 500 2013.
Rank 391 in the Global 500 2012.
Rank 126 in the Global 500 2009.
Rank 128 in the Global 500 2009.
Rank 114 in the Global 500 2008.

2015 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2014.

2013 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2011.

2010 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2009.

2009 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2008.

2008 brand performance*

Brand value
Brand rating
Enterprise value
Value / ent. value

* Figures taken on 31st December 2007.