KPN

Request Brand Report Compare brand

Country Flag of Netherlands Netherlands
Sector Telecommunications
Offices -
Employees -

Brand value $2,215m
Brand rating AA-
Enterprise value $16,890m
Value / market cap 13.1%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for KPN over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

KPN appears in the following brand league tables:

Rank 61 in the Telecoms 500 2013.
Rank 11 in the Netherlands 50 2013.
Rank 438 in the Global 500 2012.
Rank 54 in the Top 500 Telecom Brands 2012.
Rank 9 in the Netherlands 50 2012.
Rank 54 in the Telecoms 500 2012.
Rank 64 in the Top 500 Telecom Brands 2011.
Rank 12 in the Netherlands 50 2011.
Rank 57 in the Top 500 Telecom Brands 2010.
Rank 402 in the Global 500 2009.
Rank 399 in the Global 500 2008.

2013 brand performance*

Brand value $2,215m
Brand rating AA-
Enterprise value $16,890m
Value / ent. value 13.1%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,653m
Brand rating AA
Enterprise value $26,158m
Value / ent. value 10.1%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $2,011m
Brand rating A+
Enterprise value $27,312m
Value / ent. value 7.4%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $1,719m
Brand rating A
Enterprise value $44,954m
Value / ent. value 3.8%

* Figures taken on 31st December 2009.