Keycorp

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Country Flag of United States United States
Sector Banks
Offices -
Employees -

Brand value $1,127m
Brand rating A+
Market cap $6,803m
Value / market cap 16.6%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Market cap

Market cap for Keycorp over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Keycorp appears in the following brand league tables:

Rank 124 in the Banking 500 2012.
Rank 123 in the Banking 500 2011.
Rank 132 in the Banking 500 2010.
Rank 107 in the Banking 500 2009.
Rank 115 in the Banking 500 2008.
Rank 76 in the Banking 500 2007.
Rank 76 in the Banking 100 2007.
Rank 21 in the Banking 100 2006.

2012 brand performance*

Brand value $1,127m
Brand rating A+
Market cap $6,803m
Value / market cap 16.6%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $1,300m
Brand rating A+
Market cap $7,464m
Value / market cap 17.4%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $984m
Brand rating A
Market cap $5,183m
Value / market cap 19.0%

* Figures taken on 31st December 2009.

2009 brand performance*

Brand value $982m
Brand rating A+
Market cap $4,460m
Value / market cap 22.0%

* Figures taken on 31st December 2008.