John Deere

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Country Flag of United States United States
State Illinois
Sector Machinery-Diversified
Offices -
Employees 66,900
Website www.deere.com

Brand value $4,465m
Brand rating AA
Enterprise value $34,630m
Value / market cap 12.9%
User rating

League tables

John Deere appears in the following brand league tables:

Rank 304 in the Global 500 2014.
Rank 109 in the The Brand Finance US 500 2014.
Rank 291 in the Global 500 2013.
Rank 296 in the Global 500 2012.
Rank 342 in the Global 500 2011.
Rank 324 in the Global 500 2009.
Rank 324 in the Global 500 2009.
Rank 319 in the Global 500 2008.

2014 brand performance*

Brand value $4,465m
Brand rating AA
Enterprise value $34,630m
Value / ent. value 12.9%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $4,054m
Brand rating AA-
Enterprise value $33,134m
Value / ent. value 12.2%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $3,636m
Brand rating AA
Enterprise value $51,028m
Value / ent. value 7.1%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $3,122m
Brand rating AA+
Enterprise value $52,140m
Value / ent. value 6.0%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 3 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.

 

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