ING
Brand profile
Brand Finance has calculated the brand value of the ING brand 17 times between 2007 and 2024. The ING brand valuation has featured in 53 brand rankings, including the strongest and most valuable Netherlands brands, the biggest Banking brands and the best Global brands.
To find out more about ING brand value, request the ING Brand Value Report.
About ING
Brand Value History
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All Ranking appearances
Date | Global | Banking | Netherlands | Europe | Asset & Wealth Management |
|---|---|---|---|---|---|
| 2024 | 215 | 30 | 2 | 50 | – |
| 2023 | 213 | 34 | 2 | 51 | – |
| 2022 | 209 | 35 | 3 | 48 | – |
| 2021 | 171 | 26 | 3 | 38 | – |
| 2020 | 162 | 24 | 3 | 39 | – |
| 2019 | 155 | 23 | 3 | 36 | – |
| 2018 | 160 | 26 | 3 | – | – |
| 2017 | 158 | 27 | 3 | – | 27 |
| 2016 | 164 | 27 | 4 | 52 | – |
| 2015 | 141 | 26 | 3 | – | – |
| 2014 | 77 | 16 | 2 | – | – |
| 2013 | 71 | 18 | 2 | – | – |
| 2012 | 61 | – | 2 | – | – |
| 2011 | 106 | – | 4 | – | – |
| 2010 | 113 | – | – | – | – |
| 2008 | 66 | 13 | – | – | – |
| 2007 | 62 | 12 | – | – | – |