Honda

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Country Flag of Japan Japan
Sector Auto Manufacturers
Offices -
Employees 190,338
Website world.honda.com

Brand value $22,152m
Brand rating AA+
Enterprise value $101,277m
Value / market cap 21.9%
User rating

League tables

Honda appears in the following brand league tables:

Rank 31 in the Global 500 2014.
Rank 5 in the Brand Finance Auto 100 2014.
Rank 3 in the Japan 50 2013.
Rank 53 in the Global 500 2013.
Rank 7 in the The BrandFinance® Auto 50 2013.
Rank 55 in the Global 500 2012.
Rank 43 in the Global 500 2011.
Rank 35 in the Global 500 2009.
Rank 38 in the Global 500 2009.
Rank 45 in the Global 500 2008.
Rank 55 in the Global 250 2007.

2014 brand performance*

Brand value $22,152m
Brand rating AA+
Enterprise value $101,277m
Value / ent. value 21.9%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $16,114m
Brand rating AA+
Enterprise value $85,651m
Value / ent. value 18.8%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $14,963m
Brand rating AA
Enterprise value $80,888m
Value / ent. value 18.5%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $16,356m
Brand rating AAA-
Enterprise value $90,658m
Value / ent. value 18.0%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 7 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


Geographical revenue segmentation*

Visual representation of the revenue divided by geographical regions

* Source: Bloomberg Finance L.P.