Ericsson

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Country Flag of Sweden Sweden
Sector Telecommunications
Offices -
Employees 114,340
Website www.ericsson.com

Brand value $7,406m
Brand rating AA+
Enterprise value $34,605m
Value / market cap 21.4%
User rating

League tables

Ericsson appears in the following brand league tables:

Rank 164 in the Global 500 2014.
Rank 3 in the Nordic 50 2014.
Rank 2 in the Telecom Infrastructure Providers 2014.
Rank 144 in the Global 500 2013.
Rank 21 in the Telecoms 500 2013.
Rank 3 in the Nordic 50 2013.
Rank 143 in the Global 500 2012.
Rank 21 in the Telecoms 500 2012.
Rank 21 in the Telecoms 500 2011.
Rank 181 in the Global 500 2011.
Rank 14 in the Telecoms 500 2010.
Rank 122 in the Global 500 2009.
Rank 120 in the Global 500 2009.
Rank 105 in the Global 500 2008.
Rank 106 in the Global 250 2007.

2014 brand performance*

Brand value $7,406m
Brand rating AA+
Enterprise value $34,605m
Value / ent. value 21.4%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $7,133m
Brand rating AA
Enterprise value $33,114m
Value / ent. value 21.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $6,735m
Brand rating AA-
Enterprise value $27,432m
Value / ent. value 24.6%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $5,504m
Brand rating AA-
Enterprise value $23,530m
Value / ent. value 23.4%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 13 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment