Dollar General

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Country Flag of United States United States
State Tennessee
Sector Retail
Offices -
Employees 90,500
Website www.dollargeneral.com

Brand value $3,967m
Brand rating AA
Enterprise value $22,672m
Value / market cap 17.5%
This brand has received no votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment


League tables

Dollar General appears in the following brand league tables:

Rank 376 in the Global 500 2015.
Rank 44 in the Retail 100 2015.
Rank 140 in the US 500 2015.
Rank 148 in the The Brand Finance US 500 2014.
Rank 391 in the Global 500 2014.
Rank 415 in the Global 500 2013.
Rank 423 in the Global 500 2012.

2015 brand performance*

Brand value $3,967m
Brand rating AA
Enterprise value $22,672m
Value / ent. value 17.5%

* Figures taken on 31st December 2014.

2014 brand performance*

Brand value $3,732m
Brand rating AA
Enterprise value $21,834m
Value / ent. value 17.1%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $2,999m
Brand rating AA-
Enterprise value $18,312m
Value / ent. value 16.4%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $2,734m
Brand rating A
Enterprise value $16,013m
Value / ent. value 17.1%

* Figures taken on 31st December 2011.

 

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