Dongfeng Motor

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Country Flag of China China
Sector Auto Manufacturers
Offices -
Employees -

Brand value $2,771m
Brand rating A+
Enterprise value $8,272m
Value / market cap 33.5%
User rating

Market cap

Market cap for Dongfeng Motor over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Dongfeng Motor appears in the following brand league tables:

Rank 452 in the Global 500 2013.
Rank 31 in the The BrandFinance® Auto 50 2013.
Rank 26 in the The BrandFinance® Auto 50 2012.
Rank 368 in the Global 500 2012.
Rank 38 in the China 100 2011.
Rank 32 in the China 100 2010.

2013 brand performance*

Brand value $2,771m
Brand rating A+
Enterprise value $8,272m
Value / ent. value 33.5%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $3,083m
Brand rating A
Enterprise value $11,984m
Value / ent. value 25.7%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $1,160m
Brand rating AA-
Enterprise value $6,439m
Value / ent. value 18.0%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $1,596m
Brand rating AA-
Enterprise value $12,296m
Value / ent. value 13.0%

* Figures taken on 31st December 2009.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment