Colgate

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Country Flag of United States United States
Sector Cosmetics/Personal
Offices -
Employees -

Brand value $4,633m
Brand rating AA+
Enterprise value $22,010m
Value / market cap 21.0%
User rating

Market cap

Market cap for Colgate over a period of time

* For banks, enterprise value is substituted with market cap. Source: Bloomberg Finance L.P.

League tables

Colgate appears in the following brand league tables:

Rank 240 in the Global 500 2013.
Rank 234 in the Global 500 2012.
Rank 230 in the Global 500 2011.
Rank 252 in the Global 500 2010.
Rank 111 in the Global 500 2009.
Rank 129 in the Global 500 2008.
Rank 151 in the Global 250 2007.

2013 brand performance*

Brand value $4,633m
Brand rating AA+
Enterprise value $22,010m
Value / ent. value 21.0%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $4,415m
Brand rating A+
Enterprise value $20,018m
Value / ent. value 22.1%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $4,373m
Brand rating A+
Enterprise value $16,215m
Value / ent. value 27.0%

* Figures taken on 31st December 2010.

2010 brand performance*

Brand value $3,423m
Brand rating A+
Enterprise value $18,288m
Value / ent. value 18.7%

* Figures taken on 31st December 2009.

Brandirectory user rating*

* Average values from a total of 2 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment