Cisco

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Country Flag of United States United States
State California
Sector Telecommunications
Offices -
Employees 75,049
Website www.cisco.com

Brand value $20,784m
Brand rating AAA
Enterprise value $78,083m
Value / market cap 26.6%
User rating

League tables

Cisco appears in the following brand league tables:

Rank 36 in the Global 500 2014.
Rank 21 in the The Brand Finance US 500 2014.
Rank 1 in the Telecom Infrastructure Providers 2014.
Rank 58 in the Global 500 2013.
Rank 8 in the Telecoms 500 2013.
Rank 8 in the Telecoms 500 2012.
Rank 66 in the Global 500 2012.
Rank 7 in the Telecoms 500 2011.
Rank 72 in the Global 500 2011.
Rank 8 in the Telecoms 500 2010.
Rank 42 in the Global 500 2009.
Rank 45 in the Global 500 2009.
Rank 30 in the Global 500 2008.
Rank 28 in the Global 250 2007.

2014 brand performance*

Brand value $20,784m
Brand rating AAA
Enterprise value $78,083m
Value / ent. value 26.6%

* Figures taken on 31st December 2013.

2013 brand performance*

Brand value $15,468m
Brand rating AAA-
Enterprise value $59,060m
Value / ent. value 26.2%

* Figures taken on 31st December 2012.

2012 brand performance*

Brand value $12,865m
Brand rating AAA-
Enterprise value $59,435m
Value / ent. value 21.6%

* Figures taken on 31st December 2011.

2011 brand performance*

Brand value $11,667m
Brand rating AA-
Enterprise value $90,446m
Value / ent. value 12.9%

* Figures taken on 31st December 2010.

Brandirectory user rating*

* Average values from a total of 1 votes.

Value for money

Reliability

Performance

Corporate responsibility

Emotional attachment